Labubu value depends on the exact figure, whether it is a common or hidden release, and whether the box and cards are still with it. The resale market moved quickly in 2025, and old peak asking prices are a poor guide now. Photograph the figure and any packaging, then compare current public listings.
The app scans faster, keeps a history of your items and gives free weekly scans.
Example

A Pop Mart store, where Labubu and other designer toys are sold
The exact figure, series, and whether it is sealed or a known authentic piece all move the price
A Pop Mart store in New York City, where Labubu and other designer toys are sold. Blind-box series, secret figures, and confirmed authentic pieces sit in a different market from loose or unofficial copies. Photograph the tag and the box if you have them. Labubu is a Pop Mart character; official product design remains the property of the rights holders. Photo: Labubu Pop Mart store in New York City.jpg by Thelabubucollector, licensed under CC BY 4.0, via Wikimedia Commons. See also photo credits.
How to identify it
Labubu is a character sold by Pop Mart, often in a blind box or as a larger plush. Start with the official packaging, the series name, and the character, not with a memory of last year's queue. Hidden or chase figures in a series are a different listing set from the regular characters. An unopened box and an opened figure should not share one number.
Photograph the figure, the box or bag, and any card or QR tag that came with it. If the box is still sealed, photograph the seal and the series print. Not sure which series you have? Snap a photo of the box and the figure and the app reads those details so you can confirm them.
Condition and packaging
Collectors look at paint, fur, and whether parts are stained, crushed, or missing. A complete boxed figure with its card usually sits in a different market from a loose, played-with toy. Do not restick a damaged box or swap cards to chase a mint asking price. Say if something is missing when you confirm the identification.
Listed versus sold, and a fast market
A Reuters report dated 22 October 2025 said resale prices had dropped from their summer peak. It cited Chinese resale platform Qiandao data for the Labubu character Luck, launched in April: the secondary-market price peaked in June above 500 yuan ($70.20) and was later around 108 yuan. Reuters also reported that prices of other characters in the same series had fallen below official Pop Mart store prices, and that Pop Mart had increased its plush-toy supply by 10 times that year.
A CNBC report dated 26 September 2025 said Pop Mart told the network it was producing around 30 million plush toys a month, ten times the previous year's level, and that resale prices had declined after production ramped up. Those are 2025 news snapshots, not a live 2026 price list for your figure. We will not invent a current Labubu value chart. Use current public listings for the exact character and condition, and remember that an asking price can sit well above a sold price.
When we find enough listings, we show them so you can see the spread. If listings are thin, we label a rough estimate rather than inventing a precise number. See How we price.
Unofficial copies
Unofficial copies have been widely reported alongside the official figures. Compare the print on the box, the tag, the sculpt, and the materials with a known official example if a price looks too good. A blurry logo or a flimsy box is a warning, not proof by itself. A photo is a first look, not a laboratory authentication.
Where to sell
People sell official figures on eBay, Facebook Marketplace, specialist groups, and local marketplaces. The app can draft a listing for eBay, Facebook Marketplace, or Gumtree. Pack the box so the window and corners survive the trip. In the UK, Australia, or Canada, check local listings as well as US ones; the Reuters and CNBC figures above were reported in yuan and US dollar equivalents from 2025, not a local shop quote.
Scan and list
- Photograph the figure, the series packaging, and any card or tag.
- Confirm the character, series, and whether the box is still sealed, then edit anything that looks off.
- Review the Worth about figure and the listed range when we find enough current public listings.
You can start with a free web scan in the box on this page.
Blind-box hype fades. A scan is a way to see what that exact official figure is listed for now, not what a screenshot from last summer claimed. If you also collect other vinyl figures, the Beanie Baby value guide is a reminder that tags and condition usually matter more than a viral asking price.
The app scans faster, keeps a history of your items and gives free weekly scans.
What makes How Much Is It Worth different
One photo is enough to start, and you can add up to two more angles. We identify the item first, you confirm or correct it, then we look up a Worth about figure and a listed range from current public marketplace listings. Those are asking prices, which can sit above what a piece finally sells for. You see the listings themselves when we find enough of them.
Coins and banknotes also draw on Numista. Trading cards use PokéWallet, with a source credit where that data appears. Gold and silver use a live metal price as a floor. If listings are thin, we show a clearly labelled rough estimate rather than inventing a precise number. The app can draft a listing for eBay, Facebook Marketplace, or Gumtree once you are ready to sell. For the short version of this process, read How we price.
FAQ
How much is a Labubu worth?
Labubu value depends on the exact character and series, whether it is a common or hidden release, and whether the box and cards are still with it. A Reuters report dated 22 October 2025 described a sharp drop from mid-2025 peak resale prices for one series, so old screenshots are a poor guide. Compare current public listings for your exact figure.
Does the box or tag matter?
Yes. An unopened official box and a loose, played-with figure are different listing sets. Keep the card and any official tag with the figure. Do not swap packaging to chase a mint asking price.
How do I spot an unofficial copy?
Compare the box print, the tag, the sculpt, and the materials with a known official Pop Mart example if a price looks too good. A photo is a first look, not a laboratory authentication.
Can I scan a Labubu with the app?
Yes. Photograph the figure and the packaging, confirm the character and series, and we will look at current public listings. If listings are thin, we label a rough estimate rather than inventing a precise number.
Related guides
Sources
- Casey Hall and Sophie Yu, “Labubu resale price falls may be more about supply than demand,” Reuters, 22 October 2025. Qiandao data for Labubu character Luck: peak above 500 yuan ($70.20) in June, later around 108 yuan; other characters in the series below official store prices; Pop Mart increased plush supply tenfold that year.
- CNBC, “Fever to fatigue? Pop Mart welcomes the fall in Labubu resale prices,” CNBC, 26 September 2025. Pop Mart said it was producing around 30 million plush toys a month, ten times the previous year.
Labubu, THE MONSTERS, and Pop Mart are trademarks of their owners. This site and the How Much Is It Worth app are not affiliated with, endorsed by, or sponsored by Pop Mart or the character rights holders. We do not claim otherwise.
Updated 11 November 2026. Written by Harris, who built How Much Is It Worth. Figures that we cite include a source and a date. They are not a certified appraisal. See How we price.
The app scans faster, keeps a history of your items and gives free weekly scans.
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